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Register for Hy-Vee Tailgate Recipe of the Week Contest

Courtesy: cyclones.com
Release: 09/21/2010
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AMES, Iowa – Tailgating is a major part of Iowa State football. Now, through Hy-Vee’s Tailgate Recipe of the Week promotion Cyclone fans can pit their Saturday cooking talents against other Iowa State backers with the chance to bring home major league prizes. The contest is set to begin Monday and conclude Nov. 9.  Customers will register only at Hy-Vee.com with minimum age of 18 to enter.
This is a seven-week promotion with each week having a different theme.  For the seven weeks following an Iowa State football game, three recipes will be randomly selected and prepared by Hy-Vee Test Kitchen with a taste test determining the winner.  Only the weekly winner will be contacted and receive a $250 Hy-Vee gift card and prize pack from Iowa State.
Contestants may re-enter each week (excluding the winner).  Following the conclusion of the seven-week promotion, the seven winners and a guest, will be invited to the Nov. 21 Iowa State vs. Creighton basketball game at Wells Fargo Arena. These contestants will be recognized on the court and the grand-prize winner, first runner-up and second runner-up will be announced.  These winners will also be determined by a taste test featuring the recipes from all seven winners.

  • Promotion begins Monday, September 20
  • Registration deadline is at noon of the following Tuesdays:

Week 1 - Sept. 28
Week 2 - Oct. 5
Week 3 - Oct. 12
Week 4 - Oct. 19
Week 5 - Oct. 26
Week 6 - Oct. 2
Week 7 - Nov. 9

Fans can enter through this link:


  • Winners of the taste test will be selected no later than the Friday of the aforementioned weeks

Week 1 - Wings
Week 2 - Dip
Week 3 - Burgers
Week 4 - BBQ pork or chicken
Week 5 - Salad or side dish
Week 6 - Dessert
Week 7 - Chili

Grand Prize
4 All Session Passes to 2011 Big 12 Basketball Tournament in Kansas City, MO
4 night hotel accommodations, 2 rooms
$7,500 in Hy-Vee gift cards
First Runner-Up
Grill and accessories valued at $850
$1,000 in Hy-Vee gift cards
Second Runner-Up
2 tickets to Cy-Hawk Series Event (men’s bball, women’s ball or wrestling)
$100 Hy-Vee gift card
ISU memorabilia
Weekly Winners
$250 Hy-Vee gift card
Iowa State Cyclones prize pack



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